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2025 — NowVodafone Idea

OTT Partner Experiences

One sentence on the problem, what you did, and the result it produced.

Role
Lead Product Designer
Team
1 PM, 4 engineers
Timeline
8 weeks
Platform
iOS, Android

The problem

PLACEHOLDER — What was broken or missing? Who was affected, and how did you know? Include a number if you can.

Research & insights

PLACEHOLDER — What did you do to understand it (interviews, data, audits)? List the 2–3 insights that shaped the design.

Design process

PLACEHOLDER — Show the options you explored and why you chose one. Mention trade-offs and how you tested.

Final solution

PLACEHOLDER — Walk through the shipped screens and the key decisions behind them.

Impact

+24%Conversion
−40%Support tickets
4.7★App rating

PLACEHOLDER — What did you learn, and what would you do next?

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